Tapping in to both the creative and logical side
of the brain, is what is needed to support a design thinking mindset. It is why
the practice of design thinking is often considered as fundamental to the role
of the Product Owner and more than simply being a process. Design thinking
offers a toolkit that can also be applied to solving different kinds of complex
problems, no matter what industry, and ensuring that the voice of customers or
users remain as a central point of focus. Unlike other design thinking courses,
at why innovation! we focus on the application of this human-centred
approach to the digital enterprise, ensuring seamless synergy between online
and offline environments. Read more about our why! approach to trainings.
Online class available (adjusted duration for optimal learning experience).
With the why innovation! approach, you will learn how to:
Master the foundations of design thinking practice by
understanding the history and characteristics of human-centred design
discovering the fundamentals of the design thinking process
Move beyond the basic design thinking mindset by
applying cross-industry techniques to enhance common practices
being able to customise a variety of design thinking tools to suit your context
Effectively apply design thinking to the digital environment
understanding digital methods to rapid prototyping
ensuring customer feedback can be captured without any bias
Break the boundaries of traditional
development and innovation methodologies
Step away with jam-packed toolkit that you can apply immediately
Take a more concrete step towards customer centricity
Facilitate better outcomes within customer focussed workshops and
This course is primarily intended for Innovation Leaders, New Business Development Managers, Product Managers and Marketing Managers, but can also be extended to any team member who is working as part of a product or delivery team – especially designers or engineers.
Participants should have a basic knowledge of product or software development, project life cycle and an understanding of business models and/or technology.
Areas of focus Business Design, Service Design, Design Thinking, Customer Experience, Product & Service Innovation, Business Agility, Brand Management, Storytelling Background Kalyani is a multi-disciplinary designer with a focus on business innovation and agility. She believes in purpose-driven transformation and applies a human-centred approach to solving problems. She has over 15 years of experience working with all kinds of organisations, across industries and geographies. Hobbies Kalyani is an explorer by nature. When she isn’t hiking or travelling, you will find her trying out new recipes, capturing moments on her camera or challenging herself on her drums. Kalyani is currently exploring mindfulness at work. Quote “What would you do, if you weren’t afraid”
Principal Consultant - Qualified trainer and facilitator
Qualified trainer and facilitator
Areas of focus Product Management, Innovation, Design Thinking, Business Strategy, Change Management Background Paul has over 20 years of corporate experience in leadership. He has a learning and organisational psychology background, with experience in facilitation of executive workshops. Paul has worked across a number of Agile and waterfall projects in global and regional roles. Hobbies Paul thrives on doing anything that challenges his own perceptions of
the world. Be it new experiences with food, friends, travel, music, and keeping
fit. Quote “Being able to know one’s self, recognising strengths and drawing on past
successes, can be a powerful aid in creating high-performing Agile teams.”
Principal Consultant - Innovation Program Lead
Innovation Program Lead
Areas of focus Innovation Management, Agile Transformation, Lean Startup, Design thinking, Entrepreneurship Background Laurent has 20 years of professional experience in the IT industry across US, Europe and Singapore. He is passionate about innovation and entrepreneurship and is actively involved in the startup ecosystem. He mentors several startups and participates at events like Hackathons, Accelerators and conferences. Hobbies Laurent likes travelling to discover new cultures and explore nature. He stays healthy, fit and balanced by swimming & running every week. Quote “People are the most valuable asset of any organisation; you need to empower them to unleash the full potential of your company.”
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