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How UX is Reshaping Business Value

4/25/2019

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by Lucas Souza,  Enterprise Agile and Innovation Coach at why innovation!
It is now a must for any product teams to strive to continuously deliver value to users. As an Agile coach, I often get asked by new Product Owners - ‘but everyone else is doing the same, so how can we do more?’ In this article, I want to share some of my thoughts on how to increase value delivered by a product, all by focusing on optimising the user experience.

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Agile and UX - you can do better

7/21/2017

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Are you getting the most from your Agile and UX approaches?

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If you've ever been in a team building a product - especially if it involves some digital aspect - you surely have come across the age old topic of balancing the tension between design and development, which often materialises itself today as a convergence or conflict between Agile and UX.

There is much material out there on how to combine Agile and UX, but often these guides aren’t very deep and don’t illuminate why that particular combination is better than others. Thus it's often easy to choose an approach which can lead to poor outcomes - even if the intentions were good.

Here's some points to consider to choose a combined Agile and UX approach to avoid that scenario in your product team.

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Meetup - UX vs. AGILE : How to Integrate the Best out of both Worlds

7/10/2017

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Join us for the MeetUp to talk about UX vs. Agile

Thursday, July 27, 2017
6:30 PM to 9:00 PM

WeWork Wanchai - 33 Lockhart Road, Wanchai, Hong Kong (map)
JOIN & RSVP
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IxDAHK XTRAM - UX vs. AGILE : How to Integrate the Best out of both Worlds

UX and Agile approaches involve their own special set of techniques for creating products and experiences, but they do overlap in one key area– creating products that delight and bring value to users.

Unfortunately, trying to accommodate for both approaches results in sometimes unhealthy competition for the key resource of Time - as well as frustration mainly due to common misunderstandings of both practices. 

This workshop is aimed at practitioners and leaders in team environments- whether you are a UXers, programmer or project manager, you will learn just how to find the ‘best blend’ of the two approaches, no matter the constraints or type of product you are trying to create. 

The session will cover: 
  • A little bit of theory - Introduction to UX and Agile
  • Case study of one approach used to rapidly prototype a new mobile application for a Hong Kong company
  • Hands-on: building a rapid prototype in groups (learning how to collaborate with a cross-functional team)
  • Different ways of integrating UX and Agile ways of working. 

This XTRAM workshop will be taught by Daryl Chan and colleagues from why innovation!, a consulting firm that coaches teams and organisations in successfully delivering products in the digital world.
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